Related core topics: Business news, Cocoa & chocolate, Food safety, Ingredients
Related regions: europe, Peru, South America, UK Polyurethane Bushings
British sports nutrition business KBF Enterprises, has reported further export success after confirming the launch of its Warrior products in Peru, further enhancing its global footprint, reports Neill Barston.
As the company notes, the deal is the latest achievement in a series of international listings for the UK-based firm and will see KBF Enterprises bestselling range of Warrior CRUNCH protein bars sold across 14 states in 100 supplement stores throughout the country.
Renowned for its range of guilt-free, healthy snacking bars and flapjacks, this latest listing for Warrior follows the exponential growth the brand has celebrated over the past 12 months. Since achieving a record 227% growth in sales in 2022, Warrior products are now available to buy in over 1,200 retail locations across the globe.
The brand was recently named the bestselling protein bar in Israel and is now sold in over 25 countries worldwide including Singapore, Canada, Taiwan and Ireland.
Kieran Fisher, Founder of Warrior and KBF Enterprises comments; “We have ambitious international expansion plans in place for our Warrior brand in 2023 and are pleased at the initial reception from this new Peruvian market who are really throwing their support behind the range. As well as helping people look, feel, and perform better, the Warrior range of protein products taste great and are tailored to appeal to individual marketplaces.
“Strong initial sales in Peru are strengthening our commitment to securing additional listings throughout the world. The key to achieving this goal is continuing to drive innovation in the sports nutrition market, creating products which have a higher protein content yet are more affordable than anything else on the market.”
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